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Want to make sure your album is praised by critics and gets you tour offers? Come hear how album-releases in Canada actually happen and how to create your own strategic plan as independents or like those in the big leagues do.
IAN CHAI – Founder, Buzz Records & Artist manager
Trained as a lawyer living in London and Dublin, Ian Chai found himself working at Arts and Crafts Records as a manager for 1 year before co-founding Buzz Records in 2012. Since then, Buzz Records acts – including Greys, Odonis Odonis, HSY and Weaves – have been praised by tastemakers like Pitchfork and Vice, as well as touring on the international festival circuit. He is Toronto-based.
AMANDA RHEAUME – Independent Artist
Performing over 160 shows a year, Amanda Rheaume has delivered her unique and soulful blend of folk-country-pop twinged tracks to audiences around the world opening for artists such as Emmylou Harris, K’Naan, Lucinda Williams, and Ani Difranco. Rheaume recently received a Canadian Folk Music Award for Aboriginal Songwriter of the Year (2014) and a Juno Award nomination for Aboriginal Album of the Year (2014) both for Keep a Fire. In 2015, Rheaume has tour plans in Canada, Europe, and UK, and will be performing at the Pan Am Games in Toronto. She is currently writing for her 4th album, the next development of her singer-songwriting craft featuring elements of country, soul, and folk while keeping true to her distinct storytelling through songs.
MARY JELLEY – Regional Manager, Warner Music Canada
Mary Jelley has been a force in the Canadian music industry for more than 25 years. The first woman hired as a regional manager for Warner Music Canada, her primary focus is to oversee the sales, marketing and promotion of Warner artists in Eastern Ontario. It may not sound glamorous, but over the years, Mary’s tireless, behind-the-scenes efforts have been a major factor in the success of many Canadian artists, including Alanis Morissette, Michael Bublé, Blue Rodeo, Great Big Sea and Brett Kissel, to name a few. Mary continues to work with artists signed to the Warner label, helping them reach new audiences through traditional marketing techniques while also making use of emerging technology and social-media strategies. Considered an expert in the music business, Mary is often called upon to judge talent, participate on panels and speak to students about her long career as an insider in the Canadian rock ‘n’ roll scene.